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Monday, June 11, 2018

Re/Done and Solid & Striped Have Created the Next Thing Your Insta-Feed Needs


Re/Done and Solid & Striped Have Created the Next Thing Your Insta-Feed Needs

Nothing goes better with swimwear than a crisp pair of jean shorts. So when one of the best bikini brands partnered with one of the best denim labels, what happened is pure, summer magic—also known as the recently launched collaboration between Solid & Striped and Re/Done.






“Working with RE/DONE made perfect sense in terms of our shared customer bases and complementary brand aesthetics,” says Isaac Ross, Solid & Striped founder. “The denim cut off short is iconic and embodies the nostalgia and romanticism of Los Angeles. We wanted to represent the old world glamor of Hollywood, the sporty beach culture and attitude of Malibu, and the playful nostalgia of Venice."
The campaign, modeled by Romee Strijd, shot by Clara Ballard, and styled by Mel Ottenberg, is peak West Coast. Think Malibu-worthy retro underwire tops and thigh-high cut bottoms, classic cut off denim shorts that belong on the Venice boardwalk, and a motocross checkerboard print that belongs on Claudia Schiffer.







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